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If you are lucky enough to have someone else writing constant content for your internet site, that is good for you and your brain. If you are like the rest of us who write their own web content, and who eventually get stumped on what to write about, you will want to read on. We have created a list of things that you should include, as well as what you will not want to include, when you are having a brain freezer for writing your content and coming up with fresh and new ideas.
Announce new products and special offers. Create a lengthy list of blogs about why your clients do business with you. Each selling point will make an article. Talk about why your services or better quality, which can include being American made, bulk buying to pass on savings, stuff like that.
Employee profiles. In depth product reviews, one at a time. Buying guides for your products, or how to choose a provider guides for service industries. Share humorous office stories, or customer stories; get personal. Share customer testimonials with a guest writer, or repeat what you heard. Answer a client question that has come up more than once (re-write your FAQ in your blog, one question at a time).
NEWS- talk about any type of news that correlates to your field of work. Opinionize it and tell how is affects you. Company news is another good idea. This can be high priority or trivial information. Talk about any achievements or presentations you went to.
Add things like products to avoid, what not to do, things of that nature. Make lists, like top 5 lists of various topics. You can include company recommendations, as well. Take a look at your competitors, they are definitely doing the same. |
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