Submitting software using PAD files to software download sites can be an extremely effective method of getting high quality backlinks from authority sites. It is one of link building method which is rarely discussed. This means this is one huge untapped goldmine ready for you to make the most of. Basically, you create a unique software program file known as the PAD file based on the software you wish to send out for submission to the software directories. A PAD file is a Portable Application Description in XML that contains information necessary for sites to provide descriptions and download information.

You can specify a site URL and also a title. This gives the perfect opportunity to generate a high quality one-way backlink for the software site with your desired anchor text. After submission, the software directory will publish your software so you gain a precious backlink to your website.

Most of these software directories are high in Page Rank. These backlinks are remarkably valuable and can drive your rankings up the search engines.

The first step in distributing your software is to generate a PAD file. PAD is the Portable Application Description, and it helps authors provide product descriptions and specifications to online sources in a standard method, utilizing a standard data format that will allow webmasters and program librarians to automate program listings. PAD conserves time for both authors and webmasters. Listed below is a description of some of tips to creating a PAD file that the shareware sites will accept.

1. Company Information: These fields contain all the details about your company. Some authors may decide to leave out this information. It is fine if you need to stay confidential, however it is advisable to include information in every field. This will guarantee your PAD file is not declined by any shareware sites.

2. Contact Information: Contact details are for the name of the person who must be contacted regarding the software. Many shareware websites use the contact info to send you emails regarding your submission.

3. Support Info: This is for contact emails and telephone numbers.

4. Program Information: This is for all of the information about your program.

5. Program Descriptions: In program description its ideal not to make it too long. People will generally just read the initial sentence as they are searching through. This first sentence has to provide them with enough details to make them want to read more. A catchy description will mean more interest and more downloads.

6. Web Information: These program all the URLs. Make sure there is no spelling errors and that all the URL's work properly. Program reviewers aren't going to contact you to find out what the right URL is. They are just not likely to examine your system.

Pad Submission Service can save you considerable time and money. It assists software authors' present merchandise descriptions and specifications to online resources in a standard way, using a regular data structure that will permit webmasters and program librarians to automate program listings. Pad works with an array of clients to develop advertising and communications programs to aid the individual client's overall online marketing strategy.