If you want to talk about branding, the Blackberry was branded so well that it became a generic term for cell phones and the like. That famous line of products has now been transformed into the Blackberry Bold 9780 which is the latest development. The range of features and functions with the 9780 is robust and well-rounded in every sense. Our review of the 9780 has both positives and some negatives so as to offer a good mix.

The Bold 9780 is a platform that brings a collection of apps together with other components such as devices and particular services. You need to be able to manage all your various multimedia and data files, and that is just part of what the Blackberry can do. Maintaining the proper storage and categorization for your files across various devices is a must for every busy person. However, if you just love movies or music, then being able to move lots of memory and files is also important to you. Don't worry about your battery going dead because the Blackberry Bold 9780 comes with an exceptional one that can handle your data transfer needs all day long. The battery compares favorably with just about all other smart phones, and you get up to 6 hours of talk time, and 36 hours of music playback. Battery life on any smartphone can be misleading and misrepresented in many ways. You can look up just about any electronic device that uses a battery, and you'll see people complaining about how poor the battery life is. People that forget to charge their phones sometimes leave negative feedback even though it was their fault that their phone died. In reality, you'll be very happy with the Blackberry Bold 9780 because of the longevity of the battery life.

At this point, Blackberry has come out and introduced their Torch 9800 smart phone. However avoid the sometimes mistaken assumption that the higher model number means better, faster and higher. It is simple, the Bold 9780 has no touch screen capability, and the 9800 does. What you like most, touch screen or not, is up to you - obviously. So now you know the big difference between the 9800 and the 9780. That is all you need to think about if you are trying to decide between those particular models. The Blackberry Bold 9780 is probably the best smartphone available on the market today. Almost like a miniature computer, this phone allows you to check your e-mail, surf the Internet, and take pictures that can be uploaded in seconds. If the small amount of features presented in this article make you interested in the Blackberry 9780, you will be overwhelmed when you find out more about this phone online.